Immersive Strategy

Immersive strategy aims to fully engage customers and stakeholders in the brand experience.

This can be achieved through various means such as virtual and augmented reality, interactive installations, and other forms of immersive technology.

The goal of immersive strategy is to create a deeper and more meaningful connection between the brand and the customer, ultimately leading to increased loyalty and advocacy.

Recent examples and case studies of successful immersive strategy include

  • Las Vegas Sphere
  • Willy’s Chocolate Experience
  • Meow Wolf’s Opening of

Prism14 builds and cultivates what’s important in engagement practice and how-to for teams, solo entrepreneurs, and ambitious makers and creators.

Close-up, abstract view of architecture.